From the category archives:

Speechwriting

Newton Minow’s NAB Speech: 50 Years On, a Vaster Wasteland

by Cynthia J. StarksApril 4, 2011

On May 9, 1961, Newton N. Minow, then chairman of the Federal Communications Commission (FCC) under President John F. Kennedy, gave a speech on “Television and the Public Interest” at the National Association of Broadcasters’ annual convention in Washington, DC. Next month marks the 50th anniversary of that speech, remembered principally for Minow’s assessment of television [...]

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Speeches profound and pedestrian, far and near

by Cynthia J. StarksMarch 29, 2011

Sometimes, just sometimes, events taking place around the globe remind me that speeches can truly change the world, as Nick Morgan titles his book, Give Your Speech, Change the World. For example, in a speech given by Afghan Vice President Abdul Karim Khalili to mark the Afghan new year on March 21, he used these [...]

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Communicating the Unthinkable

by Cynthia J. StarksMarch 18, 2011

What’s the worst calamity you can imagine befalling your company or country? Perhaps you’re the president of a railroad whose high-speed, 36-car train has derailed in a populous metropolis, killing more than 200 people. The wreckage is spewing the hydrogen gas it was carrying, requiring the evacuation of everyone within a 20-mile radius. Perhaps you’re [...]

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Mushroom walks into a bar…

by Cynthia J. StarksMarch 15, 2011

My favorite joke is this: Mushroom walks into a bar, sits down. The bartender turns to him and says, “Get outta here. We don’t serve your kind.” Mushroom says, “Why not? I’m a fungi.” Ba-da-bum. When writing jokes for myself, I tend to the simple and silly. When writing for a speaker, however, I take [...]

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The Love Letter: Wherefore Art Thou?

by Cynthia J. StarksMarch 6, 2011

The other day I was at our local library waiting to pick up my husband, who was teaching a class on social media there. Being early, I wandered the aisles into the biography section. I picked up An Actor’s Voice, a biography of actor Claude Rains of Now, Voyager, Casablanca and The Invisible Man fame, [...]

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Oh, Those Oscar Speeches!

by Cynthia J. StarksFebruary 28, 2011

In a year when The King’s Speech reigned, the speeches at last night’s Oscars could have used a little magic from the King’s own speech therapist, Lionel Logue. Some thanked their moms, others thanked their cast-mates, a few acknowledged the importance of labor unions to their lives and films, one excoriated Wall St. Designer Coleen [...]

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The Resurgence of the Significant Speech

by Cynthia J. StarksFebruary 25, 2011

Peggy Noonan has a wonderful column in this morning’s Wall Street Journal on the resurgence of important political speech and the Internet’s role in disseminating it. I think the points she makes apply to corporate executive speeches as well. “In the past quarter century or so,” Noonan writes, “the speech as a vehicle of sustained [...]

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America to Europe: How goes the speechwriting?

by Cynthia J. StarksFebruary 20, 2011

In response to a recent blog of mine, I received a very thoughtful note from a European speechwriter named Annelies, who wrote: “I always read all the postings in Quintilian (a speechwriters’ group on Linkedin) and enjoy them very much. As it is very USA-oriented, I tend to keep a low profile in the group. [...]

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The messaging in IBM’s Watson “Jeopardy” competition

by Cynthia J. StarksFebruary 16, 2011

As one would expect, conversations, blogs and news articles on IBM’s Watson computer taking on Jeopardy champs Ken Jennings and Brad Rutter have focused on the theme of “man vs. machine.” Or, as the New York Times put it, “Bambi vs. Goliath.” The Times’ argument is, simply, how could Watson not win – with 2,800 [...]

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Speechwriter solves Israeli-Palestinian conflict for under $500

by Cynthia J. StarksFebruary 9, 2011

Last night, browsing through Elance speechwriting jobs, I came across a surprising job post: “I am looking for a professional speech writer to write me a speech about peace and a possible solution for the Israeli Palestinian conflict. This is an intern and I am expected to speak in front of many people including professors, [...]

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